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Sales Assassins Podcast

Sales Assassins Podcast

Welcome to Sales Assassins, the podcast that unveils the lost art of word-of-mouth marketing for professionals just like you.

We cover everything from building relationships and nurturing connections to overcoming the challenges of modern marketing. You'll learn how to stand out in a crowded market...

Recent Episodes

Oct. 15, 2024

Ep5 Saying No to Meetings Could Be Your Secret Weapon

Are you too available? In this eye-opening episode of Sales Assassins, hosts Joe Blackburn and Jason Croft tackle the often-overlooked skill of guarding your time. Joe shares his recent experience of moving to a new location ...

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Oct. 7, 2024

Ep4 Why Being a Ghost Online Could Be Killing Your Business

Your online presence can make or break million-dollar deals. In this episode of Sales Assassins, hosts Joe Blackburn and Jason Croft dive deep into the often-overlooked importance of digital presence and media content for pro...

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Sept. 26, 2024

Ep3 Building Your Business with Reach and Reputation

Your reputation can make or break your business. But how do you build it strategically? In this episode of the Sales Assassins Podcast, hosts Joe Blackburn and Jason Croft dive deep into the power of reputation and reach in b...

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Sept. 20, 2024

Ep2 Building a Word-of-Mouth Client Acquisition System

In this episode of Sales Assassins, hosts Joe Blackburn and Jason Croft drop truth bombs about the lost art of word-of-mouth marketing. Joe shares his hard-won wisdom on why building genuine relationships beats cold outreach ...

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Sept. 11, 2024

Ep1 The PILLRs System - Everything You Need to Build a 7-Figure Busin…

The secret weapon of business titans isn't what you think. It's not AI, fancy ads, or even superior products. It's the lost art of word-of-mouth marketing. In this episode of Sales Assassins, hosts Joe Blackburn and Jason Cro...

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Sept. 11, 2024

Ep0 Introducing the Sales Assassins Podcast

Most professionals are clueless about the one thing that truly matters in business. It's not your skills, your degree, or even how good you are at your job. In this introductory episode of the Sales Assassins Podcast, hosts J...

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About the Hosts

Joe Blackburn Profile Photo

Joe Blackburn

Joe Blackburn is a distinguished coach, Certified Financial Planner, and the founder of Lion’s Eye Coaching and Sales Assassins. As an industry expert in financial services, he won the Focal Point Rookie of the Year for coaching and the 2021 Brian Tracy award recipient for sales excellence. Joe has helped his clients 3X to 7X their gross revenues. His clients vary widely from the luxury retail industry to real estate and overall wealth management.

As a former director at Merrill Lynch, Joe led a team of over 140 financial advisors that earned $119 million in revenue and managed over $17 billion in assets. He’s worked with top executives at major corporations like John Deere, Caterpillar, private equity firms, and hedge fund managers. His expertise has made him a national speaker on sales, wealth development, and leadership.

With 25 years of experience in financial services, Joe is an expert at leading and managing teams, sales excellence, and wealth building. He’s spent decades honing his craft in sales, leadership, investing, and wealth strategies.

Joe is relentlessly dedicated to helping business owners lead multi-million-dollar teams. He can help any business owner who is one inch from greatness to develop strategies that will help them bridge the gap from standard growth to expansive success.

Jason Croft Profile Photo

Jason Croft

In his 30+ years in media, Jason Croft has worked around the globe creating professional content in wide-ranging roles and projects from producing award-winning movies to shooting for exotic animal shows in Texas and Alaska, to producing content for the largest boxing event in history.

He has interviewed hundreds of entrepreneurs and industry experts from behind and in front of the camera. He's been the successful host and producer of numerous shows including Startup Dallas, The Jason Croft Show, Strategy + Action, Power Content Coach, and Concentric. As a frequent speaker and guest on podcasts, he teaches people how to create leadership-level content.

Jason's skill is pulling his clients' genius out and packaging it up for the world to experience.

Through his company, Media Leads, business coaches and consultants hire him to build their own Video Visibility Platform, elevating their online presence and attracting their ideal clients through powerful video content.